Taking a common sense but creative approach to your business space and its positioning will pay off dividends. Here are the questions we need to ask relative to a successful visual.

1) What do I want my customer to see when he grabs the handle of my front door and pulls on it?

2) What will the first impression be once he looks past the front door into the space?

3) Does he have the definitive sense of activity, energy, glad to see you?

4) Did you know that for 7 out of 10 customers, the first steps to the reception or receptionist will define the bulk of the impressions they have about your company......A warm smile, engaging handshake, direct eye contact, an attitude of "can do" in a response.

5) If the reception area is small, it needs to be bright, very clean and new looking with some representation of what your company does or is either on the wall or expressed in some format. I have seen actual gears from a large motor mounted creatively into the wall with pictures of projects strategically placed...hard to miss.

6) Having living things in the reception area is always good but be careful not to over do. Having electronics mounted higher into the soffit with something the company believes in or stands for is a good idea since we are a very electronic society.

Always give great consideration to what you invest in when it comes to the most representative area of your company...."The Reception Area" . Use quality professionals to assist you in this very significant and influential place of your business.